As the festive season approaches, retailers are gearing up for one of the busiest shopping periods of the year. Families are looking for thoughtful, practical gifts – not just decorative ones – and the Uccello Kettle delivers both functionality and emotional appeal with it’s safe and easy-pour design that helps maintain independence in the kitchen.
If you’re not stocking it, you’re handing sales – and loyal customers – over to competitors
UK Shoppers Start Christmas Early
- According to Bazaarvoice, around 69% of Brits begin their Christmas by August, and 85% by October.
- Nearly half of UK parents (49%) report starting their festive shopping by mid-November, with many aiming to spread out expenses.
These trends show that preparation for the Christmas rush is already well underway – presenting a clear opportunity for early-ready retailers.
Why the Uccello Kettle Resonates with UK Customers
- A functional, emotional gift – Shoppers increasingly choose presents that offer real value, especially those that assist loved ones in everyday tasks.
- Meets the demand for meaningful choices – As practical gift-giving grow, the kettle provides both utility and emotional impact.
- Resonates across categories – While many focus on festive foods, affordable homewares, and stocking fillers (like the Liquid Level Indicator), practical daily living aids are gaining traction as cherished, thoughtful presents.
- Capitalises on early shopping trends – Being stocked before October means positioning yourself to capture the early gift-planning segment.
What This Means for Your Store
Why Now Is the Moment to Act
With UK shoppers beginning to plan and buy well before December, stocking the Uccello Kettle now gives your store a head start on festive demand.
And with NRS now in liquidation – formerly one of the UK’s biggest suppliers of the Uccello Kettle – there’s a gap in the market waiting to be filled. This creates a real opportunity for you to step in, meet customer demand, and secure sales that might otherwise be lost.
Don’t wait for the December rush. Be among the resellers who turn this gap into growth.
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